Il Customer Relationship Management ( CRM ) è un insieme di tecnologie integrate utilizzate per documentare, tracciare e gestire le relazioni e le interazioni di un'organizzazione con i clienti esistenti e potenziali. La gestion de la relation client ( CRM ) est un ensemble de technologies intégrées utilisées pour documenter, suivre et gérer les relations et les interactions d’une organisation avec ses clients existants et potentiels. Contact center as a service (CCaaS) is a cloud-based customer service solution designed to modernize call center operations and provide an enhanced customer experience. Customer relationship management ( CRM ) is a set of integrated technologies used to document, track, and manage an organizations relationships and interactions with existing and potential customers.