GMV - Frequently Asked Questions What is the full form of GMV in Accounts and Finance? Expand full name of GMV. What does GMV stand for? Is it acronym or abbreviation? If you’re looking to learn more about GMV, you’ve come to the right place. GMV stands for Gross Merchandise Value, and it’s a term used to describe the total value of merchandise sold through a particular e-commerce platform or marketplace during a specific time period. What is GMV? GMV, or “Gross Merchandise Value”, refers to the total order value of all merchandise sold across a given time period. In particular, GMV is a critical KPI most often tracked in the eCommerce industry and customer-to-customer (C2C) marketplaces. One of the most important metrics to calculate and consider when running an e-commerce business is Gross Merchandise Value (GMV). It is used to determine the progress of an e-commerce site as a comparative financial metric by enabling online store owners to review the total sales volume from one recording period and compare it to another. In today’s blog post, we will do a deep dive into the meaning and usage of Gross Merchandise Value through practical examples, going over its benefits ...
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